Tour booking, Artist Development & cultural projects.

15+ years of international experience in music, culture and live events.

What We Do

Gri Gri Music helps artists, organisations and cultural projects grow through a combination…

Touring & Booking 

We build smart, sustainable touring strategies for artists ready to cross borders. From routing and booking to tapping into our international network, we turn ambition into stages — and one-off shows into long-term careers.

Artist Consulting 

Straightforward advice for artists who want to move forward. Quick feedback, hands-on tips & tricks and an experienced outside perspective — helping you make smarter decisions without the bullshit.

Projects & Development

From first idea to final delivery. We develop concepts, build partnerships and manage projects and events from A to Z — combining creative thinking with hands-on execution and a strong network.

Finance & Administration

Keeping the business behind the music on track. From budgets and tour finances to administration, contracts and practical follow-up — clear, structured and without unnecessary complexity.

Selected projects

Polé Polé

programming‍   ‍artist booking
Music from around the world, right in the middle of the Gentse Feesten.

Camping Oasis

production  project development  

A colourful festival-within-a-festival, built especially for its smallest visitors. Concept by Bolwerk.

DORPEL

eventsB2Gproduction
Culture as an antidote to isolation: connecting artists and people during lockdown. Concept by Festor.

Manu Chao @ Ghent

festival conceptprogramming production
Building a new urban festival from scratch in Ghent's old harbour.

INTERNATIONAL TOUR BOOKING

booking agent boutique agency
Booking & building tours worldwide for adventurous music since 2011.

TAMIKREST @ KEXP Studios

artist managementnetworking
Taking Saharan rock from the desert to one of the world's most iconic stages.
About us
Gri Gri Music 1

About Gri Gri Music

It started in Benin, West Africa, far away from any traditional career plan. Music, people, travel and curiosity somehow turned into a profession.

Since then, there were years on the road: booking thousands of shows, working with artists across borders, building festivals, managing tours, projects & events, fixing problems and collecting a rather unusual international network along the way.

Gri Gri Music brings all of that experience together.

Good ideas, unlikely connections and getting things done. No complicated theories or agency blah-blah. Just curiosity, experience, a phone full of contacts and the stubborn belief that there’s usually a way forward.

Work with us

For Artists

Whether you're looking for touring support, strategic guidance or help developing your next steps, Gri Gri Music helps artists build sustainable careers and meaningful opportunities.

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For Organisations

From cultural projects to international collaborations, Gri Gri Music supports organisations with consultancy, project management and programming expertise.

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For Events

Looking for artists, partnerships or production support? We help festivals, venues and cultural initiatives bring great ideas to life.

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Let's start a conversation.

Whether you're an artist, organisation or event looking for support, we'd love to hear about your project.